Turkcell 4.5G Sanalika Mixx Awards 2017 Promotional Video; As Turkcell, the leading GSM operator with the fastest 4.5G infrastructure in Turkey, we wanted to give the young target audience the superpower of their dreams so that they can experience this speed in a fun and natural way.

We have cooperated with the Sanalika game platform, which has been the most popular among young people for years and has strengthened its place; With the privilege of TURKCELL, you can teleport anywhere at 4.5G speed! 


Turkcell 4.5G Sanalika: There are 20,000,000 registered, 1,000,000 monthly active and 120,000 daily single players in the Virtual world, which offers a virtual world consisting of islands and the streets on these islands. In the game, when players want to switch between streets, they have to walk from one street to the other. With this setup, players were able to switch between streets by teleporting very quickly thanks to Turkcell 4.5G. They lived their passion for speed in the most natural way. We brought Turkcell’s “T70” device and the 4.5G application on this device to the players who clicked the “4.5G” button added to the game. Clicking the application button, the players first saw the Turkcell 4.5G advertisement and then the street list in the game and chose the streets they wanted to teleport to. We fed all of our campaign messages into fiction in different ways.

Turkcell 4.5G Sanalika: The result achieved at the end of three months was many times higher than the target.

  • Close to 50 million impressions,
  • the app gets 12x our target clicks,
  • Teleportation up to 4 times our target and
  • We have reached 4 times the number of video views of our target!

As Turkcell, we beamed our targets and provided young people with the 4.5G speed they dreamed of on a platform they love.

With the slogan of: 4.5 G İLE IŞINLA BİZİ TURKCELL!

Influencer Marketing

Influencer Marketing, Native Marketing, Performance Advertising, Digital Celebrities, İnfluencers… T.I.P-Effect is a Video & Idea house. . Influencer Marketing – Native Marketing;  The concept of video and social media, which has become the greatest communication tool of our age by the millennial generation, is platform independent (we mean the use of all digital channels without being tied to only one platform.), which uses the most effectively for brands and provides brands, partners and advertisers with the most suitable and effective solutions for their targets is a young team that offers the most effective native advertising options. With us, you can promote your brand with popular social media influencers, famous names most suitable for your brand, and deliver viral video content to millions in the blink of an eye with social media dissemination strategies. (Youtube, Twitter, Instagram, Twitch TV, Periscope, Scorp, Vine, Influencers, famous names who are experts in their fields, production, desktop video, company promotional videos, 360-degree special videos, digital dissemination strategies). With the Influencer Marketing advertising method and T.I.P Effect (video agency), you can deliver the message your brand wants to convey to large masses with hundreds of talents with high followers on social media channels.

Famous names, social media influencers, influencers, or in other words, digital celebrities of the millennial generation… The channels most effectively used by the millennial generation are now at your disposal for your brand’s advertisements. As T.I.P Effect family, we invite you to this magical world and look forward to seeing its effects in person. T.I.P Effect; Influencer Marketing Agency

Three Important Steps

ONE: Talent; Whatever you name it; Talent, Influencer (influencer marketing), Vlogger, Phenomenon, Digital Phenomenon. In terms of brands, we choose Talent, which is platform independent (Youtube, Vine, Twitter, Twitch, Instagram, Scorp, Periscope etc…) that can best suit the brand and spread the brand organically with the best promotion. It could be a digital celebrity, an artist, or an athlete.

TWO: Idea; We reveal the best fiction and idea (Idea) that will attract attention with both the brand and the Talent we will use. The most important point for us is that the idea is creative, but most importantly, it will add value and traffic to the brand.

THREE: Production; By bringing the idea and the Talent together, we realize the best production for the brand and go live with the expansion plan. By production, we mean viral shoots, special editing shots, and live streams integrations depending on the location.